Popular Use Cases

In this section, you can find some basic use cases for Mediation Groups

Use Case 1 If you have a direct deal with an ad network, and you agreed on the position of the network in the waterfall, you should use the manual section to obtain the necessary results.

Use Case 2: Sometimes ad networks cannot display your statistics for different reasons. In this case, the positions of ad units for this ad network will be automatically changed by our algorithm unless you put them in the manual or eCPM sections.

Use Case 3: If you are not sure which section suits you best, use the automatic priority section.

Use Case 4: You can use segment targeting to conduct A/B tests of two waterfalls for one country (by adding “country” and “part of audience” filters in the segments).

Use Case 5: To use the same mediation group for a range of countries, you can target mediation groups to these countries instead of creating mediation groups for each of them.